“If your programming ideas aren’t working, don’t blame your audiences.” The Musician’s Way, p. 212 For aspiring musicians, career sustainability depends on audience growth. Problem is, a standard conservatory education doesn’t equip graduates with...
“Among adults who participated – as creators or performers – in performing arts activities, the majority (62 percent) did so to spend time with family and friends.” –National Endowment for the Arts “U.S. Patterns of Arts Participation,” p. 3...
“The spontaneity and collective energy catch fire to a degree that some performances leave indelible memories.”–The Musician’s Way, p. 154 During much of the twentieth century, before the advent of high-tech home entertainment, large numbers of people attended...
“Let your community feed your creativity.” –The Musician’s Way, p. 313 If you aspire to present innovative or community-focused performances, there’s plenty of funding available to support those sorts of projects. In fact, many funding organizations are keen to...
“Some of your most gratifying musical experiences will be those that serve the greater good.” –The Musician’s Way, p. 299 Musicians and arts leaders who understand how to commission high-quality music can build new audiences, increase their revenues, engage...
“Whatever the material, your repetitions should lead somewhere meaningful – to greater ease, higher beauty, and deeper feeling.” The Musician’s Way, p. 52 The Spring 2021 issue of The Musician’s Way Newsletter brings together music news, creative...