“When you project a centered presence from the stage, your audience becomes attentive and relaxed.” –The Musician’s Way, p. 180 The Winter 2025 issue of The Musician’s Way Newsletter has landed in subscribers’ inboxes. It features more than 20 articles of...
“With intelligent effort, performance anxiety and all of its effects can cease to be an inhibiting factor in your life.” –The Musician’s Way, p. 151 The Fall 2024 issue of The Musician’s Way Newsletter has landed in subscribers’ inboxes. This new edition...
“Programs are a bit like prix-fixe menus in a restaurant: We can’t serve music à la carte . . . so our menu has to be quite diverse and – tasty.” -Eckart Preu, conductor The Musician’s Way, p. 212 Data from the U.S. National Endowment for the Arts show that two of the...
“Confidence doesn’t hinge on eliminating all nervous interference; rather, it results from knowing that you’re able to perform well whether you deal with interference or not.” –The Musician’s Way, p. 182 The Spring 2024 issue of The Musician’s Way...
Audience development should be a top priority of every musician and arts organization. For musicians and arts organizations to achieve financial sustainability, it’s vital that they develop new audiences and build communities of supporters. Attracting and...
“Technique represents the interface between imagination and creation.” –The Musician’s Way, p. 94 The Fall 2023 issue of The Musician’s Way Newsletter is now available, and it features dozens of articles and resources, all curated by Gerald Klickstein. Readers...
“From 2026 to 2031, the college-age population in the U.S. will drop about 15% due to the reduced birth rate during the Great Recession.” -Gerald Klickstein “Enrollment Growth Amid a Shrinking Student Population,” College Music Symposium, Vol. 63, No. 1,...
“Memorable concerts don’t merely deliver what’s expected; they also take audiences beyond what they can envision.” –The Musician’s Way, p. 211 The newly published Spring 2023 issue of The Musician’s Way Newsletter features tips, ideas and inspiration...
“If your programming ideas aren’t working, don’t blame your audiences.” The Musician’s Way, p. 212 For aspiring musicians, career sustainability depends on audience growth. Problem is, a standard conservatory education doesn’t equip graduates with...
